Beyond Analysis: an editorial content-driven website
Our Work Rich, 23 January 2012
We helped Beyond Analysis develop an editorial strategy for their website, then we made it look beautiful. Have a read about how we did it.
Are consumers turning into bullies?
Our Thoughts Rich, 23 January 2012
The internet has tipped the balance of power in favour of the individual rather than the brand. But what happens when consumers abuse the power that the internet gives them?
Helping English National Ballet with their Christmas message
Our Work Rich, 17 January 2012
See how we sprinkled ENB’s Christmas message with a little bit of magic
Using social media to launch Beyond Analysis’s new website
Our Work Rich, 13 January 2012
We’ve been working with Beyond Analysis to launch their new website. Check out what we did…
Illustrating slavery
What We Like Beth, 13 January 2012
A lovely execution of simple interactivity walks the user through a brief history of slavery before inviting you to take the test to see where your own link in this chain sits. We like.
A web presence for tech industry players Ingresso
Our Work Rich, 13 January 2012
We’ve been working with tech industry outfit Ingresso to help them design and build their corporate website. Have a look at our solution…
A website launch for HNCC
Our Work Rich, 21 November 2011
Check out the new website we designed and built for HNCC – part of their proactive and innovative response to local authority funding cuts.
The fragmentation of social media
Our Thoughts Rich, 14 November 2011
Always looking for trends, we’ve noticed a bit of internet chatter around the idea of social media fragmentation recently. We think the chatter could be fuelled by two separate ideas: the rise of niche communities, and cognitive limitations.
Colour picking made easy!
What We Like Beth, 10 November 2011
You’re on a job, time is ticking, you need colour inspiration STAT! Forget your cumbersome colour books and pantone swatches… now you have all the colours (and tints) of the rainbow at a very convenient and swift click of a button!
A new brand identity for HNCC
Our Work Rich, 31 October 2011
Highgate Newtown Community Centre needed to develop a brand identity as part of their strategy to overcome a large reduction in local authority funding. Have a look at what we came up with.
Facebook’s Frictionless Sharing
Our Thoughts Rich, 24 October 2011 2 comments
Frictionless sharing is all very well, but will it have an impact on the trust that users place in shared content? Does removing the friction also remove the value?
Branded content, authenticity and authority
Our Thoughts Rich, 23 September 2011
A piece on Mashable Business by Dermot McCormack got us thinking about brands and content and authenticity and authority and all that stuff. So we wrote a post about it.
Innovation, disruption, digital and the future of marketing
Our Thoughts Rich, 5 August 2011
Over the past couple of weeks I’ve been picking up on a bit of a theme coming from marketers of every stripe. Planners, suits and creatives all seem to be saying something about innovation, products and the digital space. But what?
Obligatory Google+ post
Our Thoughts Rich, 21 July 2011
We thought we’d let the dust settle a little bit around Google+ before posting out thoughts up here. But since its launch on June 18th, the dust has shown no sign of settling – in fact there seems to be more and more dust being kicked up every second.
Portfolio: creating a marketplace for public sector creativity
Our Work Rich, 14 June 2011
How Better Things helped facilitate ‘genuine Public Sector innovation’ – check it out!
A brand refresh for Equib
Our Work Rich, 11 May 2011
Uncertainty management consultancy Equib asked us to refresh their brand and design and build their website. Check out the results…
Chalk In Motion
What We Like Beth, 14 April 2011 1 comment
The beauty of the modern age… taking old mediums to new levels, and bringing them to life. A challenge the crew at Better Things are always up for!
Game, Set, App!
What We Like Beth, 14 April 2011
This year’s Australian Open served up live data-feeds for all fans via iPad’s then ‘app of the month.’ iPad owners enjoyed the luxury of following all the action via this tennis court inspired design, as seen here
Important news…
What We Like Rich, 11 April 2011
We can’t quite believe it ourselves, but Better Things is a year old! It seems like yesterday that we moved into our new studio in Clerkenwell, hung our sign on the door and got down to business. But a lot has happened in the past year…
The shift to Social Entertainment
Our Thoughts Rich, 5 April 2011
Last week we downloaded a free copy of GlobalWebIndex‘s annual report looking in detail at the way people use the internet.
The report re-stated some things that are obvious just from looking around, and formalised some things that for us were gut-instinct. The major thrust of the report is that a movement away from content creation to content distribution, fragmentation of the devices and platforms from which we access and consume the internet, and changing perceptions of the internet as an entertainment platform, are all bringing about a return to the traditional hierarchies of professional content generators, paid-for content, media giants, big brands and the political elite.
Launching Auto Trader’s New Car site
Our Work Rich, 15 March 2011
Auto Trader wanted to build awareness and drive sales prior to the launch of their New Car website. Check out our solution.
RAZSOR multi-channel product launch
Our Work Rory, 16 February 2011
Trader Media Group wanted to launch a new website product to car dealers. Better Things had a few ideas…
Two things we’ve liked
What We Like Rich, 4 February 2011
We haven’t posted for a while. We had a busy Christmas and January. But we’ve not been walking around with our eyes closed, and a couple of things have made us go ‘ooh, that’s pretty cool’. So here, for your pleasure, they are.
A Christmas card story
What We Like Rich, 20 December 2010
This year, instead of sending out a bunch of cards we decided to make a little animation telling the story of the christmas card. There’s a little message in there too. Check it out.
The Open University Annual Report 2009/10: on iPad
Our Work Rich, 3 December 2010
The Open University asked Better Things to design and build an innovative annual report experience for them. Have a peek at what we did.
Bliss Billboards: using social media for charity
Our Work Rich, 22 November 2010
Bliss asked Better Things to develop a campaign to test social media as a donation-driver. Check out the results!
Thoughts on new social network Path: as a user and as a marketer
Our Thoughts Rich, 18 November 2010
After months of rumour, new social network Path launched Monday. We’ve been playing with it a bit. It’s early days to make a lot of comments – and I suspect until I reach a critical mass of friends it’ll remain difficult to comment. Obviously though, I’m going to comment anyway.
Digital Archeology
What We Like Rich, 11 November 2010
We headed down to Shoreditch last night to check out the Digital Archeology event hosted by Story Worldwide as part of Internet Week Europe.
Internet Week Europe comes to London
What We Like Rich, 10 November 2010
We’re pretty excited about Internet Week Europe hitting London for the first time. The five day festival started on Monday, and we’ve been having a poke around to see what’s on offer.
Curious curation
Our Thoughts Rich, 12 October 2010
I read a great blog post the other day by Neil Perkin over at Only Dead Fish on content curation.
We all know that the internet has shaped a new paradigm of content creation: no longer do we rely on traditional sources – books, newspapers, magazines – to provide our content. So far so obvious.
