Better Things

Inspiring people in classrooms and boardrooms

The problem

The NSPCC need to communicate to a wide audience, from children fundraising in classrooms to corporate sponsors in boardrooms. The challenge is to retain the brand values across all materials yet still appeal to people across a range of ages and backgrounds, encouraging them to support the charity.

The solution

A wide range of materials have been produced, including brightly coloured fundraising packs, corporate reports, newsletters and manuals.