A web presence for tech industry players Ingresso
Our Work Rich, 13 January 2012
Creating a dynamic web presence for a ticketing industry software provider
The problem
Ingresso, a tech business operating in the ticketing industry, needed to develop a web presence, and they needed to develop one quickly. They asked Better Things to help them create a site that would succinctly explain what the company does, what products it offers, and most importantly generate leads and enquiries.
Ingresso needed to be able to edit certain parts of the website.
In terms of branding, Ingresso had a logo, but little else, so Better Things were tasked with building a brand language around the pre-existing logo and applying that language to the corporate website.
The solution
After coming to a thorough understanding of Ingresso’s business and target audience – and with budget in mind – Better Things developed a single page website solution for Ingresso.
The single page format, with jump-to links and multiple contact CTAs, ensured that Ingresso kept the content brief and to-the-point, whilst maximising the opportunity to develop enquiries. In order to get the site up and running on-budget and within a tight timeframe, Better Things built the site on WordPress, limiting CMS control to certain crucial sections of the website.
The result is an easy-to-use website that delivers the crucial information on Ingresso’s services and offerings in a quick and instantly accessible format.
